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Kunal Shaha

Development
Singapore, Singapore
Hire Talent
Skills
Java
Microservices
Azure (Microsoft Azure)
Scala
Spring MVC
Spring Boot
Apache Spark
Kafka
REST
Swagger
Hive
Hadoop
Azure Databricks
mySQL
PostgreSQL
Data Analysis
Big Data
Data Engineering
Data Warehousing
Web Services
Marketing & Advertising
eCommerce
About
Kunal Shaha is a Senior Data Engineer with over 13 years of experience in software product development. He specializes in big data technologies (Hadoop, Spark, Kafka, and more) and cloud platforms (Microsoft Azure, Alibaba Stack). Kunal excels in re-architecting monolithic applications to microservices and is proficient with monitoring tools like ELK-Stack and CI tools like Jenkins. He has extensive experience in developing and debugging complex SQL queries and has a strong background in both real-time and batch processing for analytics and reporting.
Acomplishments
At MediaCorp, Kunal Shaha developed an analytics hub from scratch, optimizing ad targeting and saving significant costs, earning the Global BIGGIES Award 2019 for Excellence in Data-Driven Technology.
Kunal Shaha designed a Google-360 inspired OLAP tool, reducing analysis time from 2 weeks to minutes, enabling rapid understanding of business impact.
Work Experience

Senior Data Engineer (Lead)

Lazada South East Asia Pte Ltd
May 2020 - January 2024
  • Led team in architecture, execution, and delivery of business insights and marketing analytics.
  • Developed end-to-end data solution for reporting Lazada marketing team spending, ad performance across 20+ channels, and using 10+ attribution models.
  • Tracked user journey post-ad click on App/Desktop.
  • Roles encompassed architecture, sprint planning, execution, and end-to-end discussions with stakeholders.

Senior Data Engineer

MediaCorp
September 2018 - May 2020
  • Built Consumer Insights and Analytics hub (DMP) which weaves the data from various sources like (ClickStream, Websites, Radio, Toggle,etc), can be used by Adtech products for targeting right audience over different digital properties.
  • Bigdata Tech : Hadoop,Scala,Java,Maven,Spark,Oozie,kafka ,Databric,eventhub
  • Cloud platform : Microsoft Azure
  • Achievement : Global BIGGIES Awards 2019 (San Francisco)
  • Category : Excellence in Data-Driven Technology

Senior Software Engineer

PubMatic
November 2016 - September 2018
  • Programmatic Direct (PRIVATE MARKETPLACE): Private market place is the platform that helps the publishers showcase their premium inventory to the buyers, but this inventory is showcased in different forms like offers/packaged inventory, which then is used by the buyers depending upon their criteria Technologies used: Jenkins, Spring-Boot, Spring-Eureka Discovery, Spring Cloud-config Server, My-batis.

Senior Software Engineer / Bigdata

Yume
January 2016 - November 2016
  • YDMP YDMP(Yume Data Management Platform) platform helps all the products in the Yume to get the Data for reporting, runtime activities like cookie syncing, and updating the runtime data of the audiences. So as to Serve right add at right time. Technologies Used: Java, Hadoop, Pig, Flume, Aerospike. Map reduce

Java / Big Data Developer

PubMatic
November 2011 - January 2016
  • Analyzed and designed workflow using Hive, MapReduce (Java), Perl, and Oozie for Audience Insight at PubMatic.
  • Implemented dataflow pipeline capable of handling up to a billion ad-serving impressions per day.
  • Developed Demand Portal for campaign management and reporting using Core Java, Servlets, Spring Framework, and MyBatis.
  • Created automated framework for violation reporting, integrating JIRA and MySQL using Core Java, Spring Framework, and MyBatis.
  • Designed Ad-Inventory Estimation Tool using Java, Spring, MyBatis, and MySQL.
  • Recognized with Innovation & Impact Award for team contributions.

Java Developer

IValueBridge Software Solutions LLP
October 2010 - October 2011
  • Intelligent Search Developed a Distributed Search Functionality For The Application It involved sharding the indexes and running multiple indexers and readers on different machines. The module included the indexing of the documents and storing them on different machines. Implemented configuration of the system and starting the services at the server. Technologies Used: Java, Springs framework, Lucene Api's.(2.9.3)., Linux, Mysql, Mongo DB.
Education

Pune University

Master Of Computer Applications
July 2008 - January 2011
Master Of Computer Application

University of Pune

Bachelor Of Computer Science
July 2005 - January 2008
Bachelor of Computer Science
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