Victoriano Cabiles
Product Management
Nueva Ecija, Philippines
Skills
Cloud Computing
About
Victoriano Donato Cabiles's skills align with Communication, Marketing and Public Relations Managers (Communication, Marketing and Public Relations). Victoriano also has skills associated with Sales Managers (Sales and Trading). Victoriano Donato Cabiles has 25 years of work experience, with 13 years of management experience, including a high-level position.
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Work Experience
Director of Business Development & Resident Writer
January 2014 - December 2017
- itself on being the "Voice of Southpointe and the surrounding business communities, " which includes the fast-growing Racetrack Road corridor, and with economic and political ties with other countries Director of Business Development & Resident Writer / 2014-2017 Initiated and influenced the Southpointe Chamber of Commerce's transition and presence on social media, which resulted in greater awareness, membership conversion, and involvement in the Chamber's activities Wrote well-received feature articles for the Southpointe Magazine, which has gained wide circulation as well as relevant and current content for the Chamber's website Edited and proofed the magazine's content to ensure articles were accurate, clear, and concise Provided high-quality data analysis to stakeholders across the firm to unearth deeper insights using statistical tools and techniques
Research Associate
THUNDERBIRD SCHOOL OF GLOBAL MANAGEMENT
January 2013 - December 2014
- / 2013-2014 Gathered and analyzed graduate student statistics and prepared Executive Summary reports Worked with the school's resident statistician regarding appropriate data to be used by school constituents for planning and budgeting purposes IPSOS / JAKARTA, INDONESIA A global leader in market research delivery and public opinion specialist
Associate Research Director
L'Oréal in Jakarta, Indonesia
January 2011 - December 2012
- Led the concept and product test research requirements of L'Oréal in Jakarta, Indonesia Supervised and instructed two direct reports (Junior Executives) on clarifying client objectives from Request for Quotes/Proposals and the best way to address client needs Set up meetings with prospective clients and presented company capabilities Work THE HARRIS POLL / RESTON, VA Experience A global consulting and market research firm and conducts one of the longest-running surveys in the U.S. tracking public opinion, motivations, and social sentiments
Director of Marketing & Membership
Southpointe Chamber of Commerce
February 2012 - December 2012
- Built the Southpointe Chamber of Commerce's membership from 200 to 600+ corporations through both traditional and social media marketing, including influencing senior leadership Supported the development of a free smartphone app that most members used Revamped the Chamber's business model from local to a widespread and regional approach
Senior Research Manager
Nordisk, and Eli Lilly
January 2010 - December 2011
- Assisted the Vice President with the research needs of healthcare clients, such as Merck, Novo Nordisk, and Eli Lilly (client revenues of $500K+) Delivered reports with actionable recommendations and presented results to clients Mentored and motivated one direct report (Project Director)
FOUNDER
VCABILES & ASSOCIATES
January 2008 - December 2010
- Endeavor A market research and consulting company specializing in travel, tourism, and LGBT research. Examined available raw data, tabulated them, and advised clients with initial data-based actionable recommendations Chief Professional Certified Marketer / American Marketing Association Profes siona l Deve lopment Certificate of Proficiency in Quantitative Analysis / The Burke Institute Principles of Market Research Course / University of Georgia Certificate in Population Studies / University of the Philippines Core Office 365 (Word, PowerPoint, Excel, Outlook, Teams), E-Tabs, BrandMap, Technical Skills SurveyMonkey, Statistical analysis software including SPSS K e y Problem Definition/Identification Data-driven Actionable Insights Detail Orientation Skills Questionnaire Development Executive Summary & Presentation Time Management & Organization Coding and Crosstabulations Statistical Techniques Cross-Functional Collaboration Analysis and Report Writing Qualitative & Quantitative Research Staff Management & Development
Senior Research Analyst
KANTAR
January 2001 - December 2008
- / 2001-2008 Guided and supported Account Executives on the quantitative aspects of writing proposals, as well as in meetings with clients (phone or in-person) Headed the analysis and reporting for a client portfolio, including Slim-Fast, Georgia Power, Georgia-Pacific, and AARP Coached Project Directors on designing and writing questionnaires and developing tabulation specifications Assisted survey programmers by checking questionnaire logic Helped statisticians in providing outputs required by clients and correctly interpreting results Tutored other analysts in the use of E-tabs software and BrandMap Analyzed data and statistics to address client objectives Wrote detailed as well as Executive Summary reports for clients Presented research results to clients' market research department staff, as well as clients' brand/product managers and senior leadership
Senior Research Executive
Frank Small & Associates
January 1994 - December 1997
Research Assistant
University of the Philippines
January 1990 - December 1994
Education
Aston University
PhD in Management
SLS
London South Bank University
MSc in Marketing
Thunderbird School of Global Management
Master of Global Management
