Zoha Munir
Product Management
Punjab, Pakistan
Skills
Data Analysis
About
Zoha Munir's skills align with IT R&D Professionals (Information and Communication Technology). Zoha also has skills associated with System Developers and Analysts (Information and Communication Technology). Zoha Munir appears to be a low-to-mid level candidate, with 4 years of experience.
View more
Work Experience
DATA ANALYTICS CONSULTANT
YOUCAN
March 2021 - June 2021
- Data Analytics Consultant in Data Science Team. During this tenure, I am responsible for: • Establishment of growth KPIs of 'YouCan' app to measure usability of different features and overall performance. • Leading the team in integrating Firebase technologies and Google Cloud Platform (BigQuery) for data tracking purposes. • Production and interpretation of reports, Key Performance Indicators (KPIs). • Applying expertise in quantitative analysis, data visualization and data mining to tell the story behind the numbers and derive actionable insights for the business. • Conceptualizing and building scorecards and dashboards that are simple, visually appealing and highlighting a powerful story. • Thinking and working independently, demonstrating creativity and delivering quick results.
SENIOR DATA ANALYST
VENTUREDIVE
September 2020 - October 2023
- Currently working as a Senior Data Analyst in IslamicFinder Team. During this tenure, I am responsible for: • Gathering and analyzing data from primary or secondary data sources. • Filtering and cleaning data by reviewing reports, and performance indicators to ensure accurate interpretation. • Exploratory analysis of data sets pertaining to business scenarios. • Find useful and actionable information in large data sets containing web and apps analytics data. • Achieving power-user status on multiple tools to ensure full understanding of master data. • Developing and implementing data collection systems, data analytics and other strategies that optimize statistical efficiency and quality. • Preparation of multiple automated dashboards of 'Athan' and 'Muslims' app covering installs, active users, revenue, and other growth KPIs. • Increasing in-app purchases and inorganic installs by analyzing marketing campaigns. • Increasing retention of 'Muslims' app through growth hacking techniques. • KPI Development (for product and marketing team) through behavioral, trend (pattern detecting) and funnel analysis. • Interpret data insights to technical as well as growth team for strategy building and setting realistic team goals. • Training multiple data resources for multiple projects.
SOFTWARE ENGINEER
FULL STACK
January 2020 - September 2020
- Full Stack Developer. Completed React.js, NodeJS and ASP.Net Core trainings along with AWS training accreditations. • Worked in Agile Development and Scrum Model. • Gathered and analyzed requirements for an in-house project and designed database after meetings with project team. • Consulted and contributed to project architecture design. • Integrated template and was responsible for designing basic front-end structure for screens. • Design and developed different system modules in ASP.Net Core 2.2 & MySQL 8.0.
SENIOR DATA ANALYST
VYRO.AI
October 2023 - Present
- In my current role as a Senior Data Analyst: • I lead diverse data analysis initiatives, including adhering to industry best practices for data tracking, performing exploratory data analysis, crafting insightful visualizations, and presenting findings to stakeholders. • I actively collaborate with cross-functional teams to translate business requirements into actionable insights. • Emphasizing a strong commitment to data quality assurance, I implement rigorous validation procedures.
Education
University of Engineering and Technology
BSC (HONS)
January 2015 - January 2019
