Jonathan Kraayenbrink
Product Management
Mazowieckie, Poland
Skills
Data Analysis
About
Jonathan Kraayenbrink's skills align with Communication, Marketing and Public Relations Managers (Communication, Marketing and Public Relations). Jonathan also has skills associated with Management Analysts and Consultants (Management, Policy and Governance). Jonathan Kraayenbrink has 19 years of work experience, with 19 years of management experience, including a somewhat high-level position.
Work Experience
Director Digital Innovation
Chasers.ai
January 2023 - Present
- Amsterdam, Netherlands (remote) • 01/2023 - Present Innovative technology company propelling digital innovation in media planning using AI. Director Digital Innovation • Engage with customers from cross-functional teams to optimize, automate, and leverage multiple data sources for the management of their global media planning.
Un Mate Europe
August 2016 - February 2023
- Importer and distributor of FMCG from South America in the European market. Entrepreneur | Founder | Data & Analytics Lead | Business Strategy • Directed the analytics, marketing, financial, and operations teams with a key focus on enhancing revenue and driving growth achieving 4M PLN in sales for over 600k SKU (products). • Built dashboards to analyze data, track KPI, commercial planning and forecast, resulting in profit growth and expansion to 41 countries. • Demand planning for our multiple distribution channels with over 15k customers and 30k orders.
Co-Founder | Lead Business Development
July 2011 - February 2023
- Un Mate Argentina • Buenos Aires, Argentina (hybrid) • Full-time • 07/2011 - 02/2023 Leading brand of FMCG in Argentina. Co-Founder | Lead Business Development • Led the company's expansion efforts, achieving remarkable results with annual worldwide export sales exceeding US$ 200k. • Strategically harnessed market research, trend identification, and comprehensive data analysis to conceive a plan for a European branch. Executed this visionary expansion, cultivating a new income stream while enhancing global renown.
Business Analyst & Strategy Director
Missionline Logistics SA
July 2005 - January 2019
- Led data-driven strategic planning, resource management, and meaningful recommendations as a Business (BI) Analyst, optimizing global operations and investments. • Analyze business requirements and prepare data-driven proposals for international stakeholders resulting in annual sales exceeding US$ 2M.
Education
DataCamp
certification
January 2023 - May 2025
IE School of Science and Technology
Master of Science in Big Data & Business Analytics
January 2023 - July 2024
