Adam Paluch
Product Management
dolnoslaskie, Poland
Skills
Data Analysis
About
Adam Paluch's skills align with Communication, Marketing and Public Relations Managers (Communication, Marketing and Public Relations). Adam also has skills associated with Management, Policy and Governance (other) (Management, Policy and Governance). Adam Paluch has 14 years of work experience, with 3 years of management experience, including a low-level position.
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Work Experience
Product Analyst
EWL S.A
June 2023 - Present
- (mobile and web applications) Data mining (SQL) and data analysis to generate actionable insights and to create product recommendations with their financial impact aimed to improve their KPIs. Playing key role in creating product vision, strategy and KPIs (input and North Start metrics). Creating and maintaining dashboards and reports (Power BI). Evaluating products (mobile and web applications) and comparing them with best solutions on the market. Developing and implementing research tools, methods and data sources to support product development and improve internal processes. Supporting product teams in decision-making process through data analysis, monitoring key product metrics, trend identification and research-based recommendations.
Product Analyst
Ten Square Games S.A
January 2021 - March 2023
- (mobile games) Creating, developing, and analyzing KPI's that aim at optimization of the product (mobile game) and track them on a daily basis. Initiating hypothesis for A/B tests, running tests, analyzing them and initiating changes based on them. Creating, optimizing and daily monitoring of dashboards and reports in order to improve the product (Tableau, SQL, Excel). Co-responsibility for setting up product strategy and for defining direction and development roadmap for the product. Analyzing quantitative and qualitative reports about the product. Evaluating the influence of modifications on product profitability and user engagement.
Consultant
Link2Europe Recruitment Agency Sp. z o.o
April 2012 - December 2012
- Participation in recruitment processes Translating documents into English.
Lecturer, sociologist
University of Wroclaw
October 2009 - June 2013
- Leading university courses with students of Social Science Faculty (sociology, psychology, computer studies, methodology & statistics).
Business Planner for Poland
Pyszne.pl
October 2019 - December 2020
- Setting KPI's regarding operations in Poland as well as tracking the daily business and adjusting accordingly. Preparing short-term and long-term forecasts (12+ months), including financial forecasts and demand planning. Analyzing trends in business development and advice on a strategic level to stakeholders; preparing business cases. Participating and taking the lead in projects related to the growth of the business and process improvements. Conducting qualitative & statistical research and calculations related to expansion and business development. Close cooperation and being point of contact for other departments, i.e. Business Intelligence, Sales, and Marketing.
Sabbatical leave
June 2018 - August 2019
- travelling through Asia for one year
Social research team leader
IPC Research Institute Sp. z o.o
October 2015 - June 2018
- Responsibilities related to Data analyst and also: Team leading. Coordinating market research projects. Creating socio-economic diagnoses, delimitations and strategy documents, including development strategy.
Data analyst
IPC Research Institute Sp. z o.o
January 2013 - September 2015
- Conducting research projects - marketing research, social research, evaluation studies, mystery shopper studies, business tendency surveys, demand studies, customer satisfaction studies, brand image studies. Preparing qualitative and quantitative analyzes; creating research reports and presentations; designing and moderating FGI. Direct contact with clients.
Psychologist, data analyst
EU-Consult Sp. z o.o
April 2012 - January 2013
- Leading psychological assessment; conducting marketing and social research, moderating FGI, IDI, data analyzing.
Education
University of Wroclaw
Doctoral
January 2009 - January 2017
University of Opole
doctoral degree
January 2005 - January 2010
